Market Overview The global B2B lead-generation market is projected to grow at a compound annual growth rate (CAGR) of 10-12% from 2023 to 2030, reaching an estimated value of $30 billion by 2030. The demand for quality leads, fueled by digital transformation and the rise of account-based marketing (ABM), underpins this growth. Key components of the B2B lead-generation market include lead...