Ad Server Market: A Comprehensive Overview
Market Overview
Ad servers are platforms or software that manage the placement and delivery of online advertisements to targeted audiences. They help advertisers and publishers optimize ad performance by tracking impressions, clicks, and conversions. The global ad server market was valued at approximately $8 billion in 2023 and is expected to grow at a CAGR of 10-12% from 2024 to 2030. Growth...
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